Strategic Management in Business Information Technology: A Case Study

Marcos Weber, Amarolinda Zanela Klein

Abstract


The Information Technology (IT) sector is regarded as strategic for national economy. In Brazil, this sector is formed mostly of micro and small businesses. This article aims at understanding how does the strategic management process occurs in a small IT company, according to the schools of strategy and the strategy-as-practice approach. The method applied was a single case study of a small IT company, located in Rio Grande do Sul. The analyzed data revealed that the company adopts an informal strategic management centered on its directors, which may be related to the entrepreneurial school of strategy. However, data also indicate the presence of features of other schools of strategy along the company trajectory. We analyzed the strategy as social practice at the strategic level and also at the tactical level of the organization, through the guidance of managers, their interactions with customers and suppliers, their decision-making processes, among other practices related to everyday life. The results of the article shed light on the process of strategic management in micro and small IT companies, generating insights that can be useful for managers of similar companies.

Keywords


Strategic Management; Strategy Schools; Strategy-as-Practice; Information Technology Sector.



DOI: https://doi.org/10.5585/ijsm.v12i3.1893

Refbacks

  • There are currently no refbacks.


Copyright (c) 2013 Iberoamerican Journal of Strategic Management

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

Iberoamerican Journal of Strategic Management (IJSM)
Revista Ibero-Americana de Estratégia (RIAE)
e-ISSN: 2176-0756
https://periodicos.uninove.br/index.php?journal=riae

Copyright © 2020 Iberoamerican Journal of Strategic Management (IJSM) All rights reserved.
Revista Ibero-Americana de Estratégia (RIAE) ©2020 Todos os direitos reservados.