Business Model Innovation in Airlines

Bruno Alencar Pereira, Mauro Caetano


The business models innovation in airlines can contribute to the creation of value, competitive advantage and profitability with new possibilities of action. The proposed paper aimed to identify the business models adopted by airlines and identify how the innovation occurs at these organizations. The methodology adopted is characterized as empirical, exploratory and descriptive research by multiple case study with three major Brazilian airlines. The results demonstrate that the search for paradigm breaks, related to the dichotomic traditional models of low-cost and full-service, toward hybrid business models occur linearly, as examples highlighted by companies, in which internal changes in business models are considered major organizational innovations.


Air Transport; Airlines; Business Model; Innovation Management

Full Text:




  • There are currently no refbacks.

Copyright (c) 2017 International Journal of Innovation (IJI Journal)

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

International Journal of Innovation

e-ISSN: 2318-9975

Int. J. Innov ©2022 – All rights reserved

Is this work licensed with a License
Creative Commons Atribuição-NãoComercial-CompartilhaIgual 4.0 Internacional