Souza, G.H.S. de et al. 2014. Informal Marketing: A Commercialization Model Guided by Brazilian Jeitinho, Informality and Entrepreneurship. ReMark - Revista Brasileira de Marketing. 13, 3 (Aug. 2014), 63–77. DOI:https://doi.org/10.5585/remark.v13i3.2703.