ALVES DOS SANTOS, Sara Cristina; MACCARI, Emerson Antônio; KNIESS, Cláudia Terezinha. Use of mobile applications and Customer Relationship Management (CRM) as competitive strategies aligned with the theory of dynamic capabilities. Revista Ibero-Americana de Estratégia, [S. l.], v. 23, n. 3, p. e25741, 2024. DOI: 10.5585/2024.25741. Disponível em: https://periodicos.uninove.br/riae/article/view/25741. Acesso em: 17 nov. 2024.