Abordagem da teoria fundamentada: revelando novas perspectivas sobre a participação em esportes por meio da realização de eventos no Irã

Autores

DOI:

https://doi.org/10.5585/podium.v13i2.25634

Palavras-chave:

Esportes para todos, Realização de eventos, Voleibol, Participação em esportes, Pesquisa qualitativa

Resumo

Resumo
Objetivo do Estudo: Esta pesquisa tem como objetivo examinar o impacto da realização de eventos esportivos na sociedade iraniana, buscando estabelecer uma correlação entre a realização de eventos e a participação em esportes em diversos segmentos demográficos.
Metodologia: Empregando uma abordagem qualitativa, este estudo realizou entrevistas semiestruturadas com 12 especialistas. As perguntas da entrevista foram meticulosamente projetadas para abordar a pergunta central de pesquisa de forma abrangente. Foi aplicada uma análise de teoria fundamentada, que incluiu codificação aberta, codificação axial e codificação seletiva, aos dados coletados, garantindo uma exploração completa dos conceitos e temas emergentes.
Originalidade/Relevância: Esta pesquisa é distinta em sua abordagem ao não delimitar fronteiras, em vez disso, tem como objetivo explorar de forma abrangente os efeitos da realização de eventos esportivos em todos os segmentos da população iraniana. Apesar das recentes restrições políticas que limitam a capacidade do Irã de realizar eventos internacionais importantes, o estudo avalia criticamente a importância de tais eventos e esclarece as oportunidades perdidas para o avanço societal. O foco do estudo em diversos segmentos demográficos e sua exploração de fatores causais, contextuais e interventivos contribuem para sua originalidade e relevância.
Principais Resultados: O estudo revela um jogo matizado de fatores sociais, culturais, tecno-gerenciais, legais, econômicos e socio-culturais, lançando luz sobre a relação multifacetada entre a realização de eventos e a participação em esportes. Reconhecendo a importância da atividade física regular para promover a saúde geral, os principais resultados destacam o impacto motivacional dos eventos esportivos no aumento do comprometimento físico dos indivíduos.
Contribuições Teóricas/Metodológicas: A pesquisa realiza contribuições teóricas ao desenvolver um quadro coerente fundamentado nos dados qualitativos, explicando a relação complexa entre os eventos esportivos e o compromisso esportivo.

CROSSMARK_Color_horizontal.svg

Downloads

Não há dados estatísticos.

Biografia do Autor

Niloofar Khosravi , University of Tehran

Mestrado em Marketing Esportivo.
Tehran- Iran.

Hesamoddin Bagheri , Kharazmi University

Doutor.

Tehran- Iran

Ali Hasaan, NFC Institute of Engineering and Technology

Doutorado em Marketing Esportivo.
Multan - Pakistan

Referências

Adami, P. E. et al. (2022). Cardiovascular effects of doping substances, commonly prescribed medications and ergogenic aids in relation to sports: A position statement of the sport cardiology and exercise nucleus of the European Association of Preventive Cardiology. European Journal of Preventive Cardiology, 29(3), 559-575.

Araghi, M., & Kashef, M. (2015). Challenges and strategies facing the development of sport for all in Iran. Sport Management Journal, 6(4), 643-655.

Besnier, N., Brownell, S., & Carter, T. F. (2018). The anthropology of sport - bodies, borders, biopolitics. University of California Press.

Bob, U., & Swart, K. (2010). Sport events and social legacies. International Journal for the Study of Southern African Literature and Languages, 17(2), 72-95.

Cerezo-Esteve, S., Inglés, E., Segui-Urbaneja, J., & Solanellas, F. (2022). The environmental impact of major sport events (Giga, Mega and Major): A systematic review from 2000 to 2021. Sustainability, 14(20), 13581.

Chalip, L., Green, B. C., Taks, M., & Misener, L. (2017). Creating sport participation from sport events: Making it happen. International journal of sport policy and politics, 9(2), 257-276.

Chen, K. C., Gursoy, D., & Lau, K. L. K. (2018). Longitudinal impacts of a recurring sport event on local residents with different level of event involvement. Tourism Management Perspectives, 28(1), 228-238.

Chung, K. S. (2022). The Antecedents and Consequences of Subjective Well-Being among Sport Participants: The Case of Korean American Sports Festival. Event Management, 26(2), 335-348.

Clarke, A. (2005). Situational Analysis: Grounded Theory after the Postmodern Turn. Thousand Oaks, Calif: SAGE Publications.

Cooper, J. A., & Alderman, D. H. (2021). Cancelling March Madness exposes opportunities for a more sustainable sports tourism economy. In A. Lew, J. M. Cheer, P. Brouder, & M. Mostafanezhad (Eds.), Global Tourism and COVID-19 (pp. 71-81). Routledge.

Cutrona, C. E., Cole, V., Colangelo, N., Assouline, S. G., & Russell, D. W. (1994). Perceived parental social support and academic achievement: an attachment theory perspective. Journal of personality and social psychology, 66(2), 369.

Daigo, E., & Filo, K. (2020). Using a sport event to create a sense of community: Charity sport event manager perspectives. Event Management, 24(1), 57-74.

Davies, L. E., Taylor, P., Ramchandani, G., & Christy, E. (2019). Social return on investment (SROI) in sport: a model for measuring the value of participation in England. International Journal of Sport Policy and Politics, 11(4), 585-605.

Desbordes, M. (2015). Emerging technologies and sports events. Sport, Business and Management: An International Journal, 5(2), 175-190.

Fauzul, A. Y., & Imamuddin, B. (2023). The development dynamics of football and its influence on conservatism culture in Saudi Arabia. International Review of Humanities Studies, 8(2), 577-592.

Fişne, M., & Hasaan, A. (2020). Branding a niche sports club. A case study of Sivas Kangals Rugby FC. Kinesiologia Slovenica, 26(3), 96-120.

Földesi, G. S. (2014). The impact of the global economic crisis on sport. Physical culture and sport. Studies and research, 63(1), 22-30.

Frawley, S., & Cush, A. (2011). Major sport events and participation legacy: The case of the 2003 Rugby World Cup. Managing leisure, 16(1), 65-76.

Frawley, S., Toohey, K., & Veal, A. J. (2013). Managing sport participation legacy at the Olympic Games. In S Frawley & D Adair (Eds) Managing the Olympics (pp. 66-83). London: Palgrave Macmillan UK.

Fredline, L. (2004). Host community reactions to motor-sport events: The perception of impact on quality of life. In B. W. Ritchie, & D. Adair (Eds.), Sport tourism: Interrelationships, impacts, and issues (pp. 155–173). Channel View Publications.

Funk, D., Jordan, J., Ridinger, L., & Kaplanidou, K. (2011). Capacity of mass participant sport events for the development of 114 activity commitment and future exercise intention. Leisure Sciences, 33(3), 250-268.

Glaser, B. & Strauss, A. (1967). The Discovery of Grounded Theory. Aldine Publishing Company, Hawthorne, NY.

Ghosh, K., Singh, N., & Maitra, B. (2019). Traffic management during a big sport event: a case study in Kolkata City. Journal of the Eastern Asia Society for Transportation Studies, 13, 1873-1891.

Gratton, C., Shibli, S., & Coleman, R. (2020). Sport and economic regeneration in cities. In R. Paddison & S. Miles (Eds.), Culture-Led Urban Regeneration (pp. 141-155). Routledge.

Green, M. (2006). From ‘sport for all’to not about ‘sport’at all?: Interrogating sport policy interventions in the United Kingdom. European sport management quarterly, 6(3), 217-238.

Hasaan, A. (2021). Changeable loyalties in cricket? A longitudinal qualitative study of Pakistan Super League fans. SPORT TK: Revista Euroamericana de Ciencias del Deporte, 10(1), 7-16.

Hasaan, S. A., Nawaz, S., Iqbal, S. J., & Khalid, J. (2018). Challenges that make/break the athlete’s quest to become an entrepreneur: A qualitative study about fans’ perceptions. Physical Culture and Sport. Studies and Research, 79(1), 53-61.

Heere, B., Walker, M., Gibson, H., Thapa, B., Geldenhuys, S., & Coetzee, W. (2016). Ethnic identity over national identity: An alternative approach to measure the effect of the World Cup on social cohesion. Journal of Sport & Tourism, 20(1), 41-56.

Hillman, P., Lamont, M., Scherrer, P., & Kennelly, M. (2021). Reframing mass participation events as active leisure: Implications for tourism and leisure research. Tourism Management Perspectives, 39, 100865.

Hylton, K., & Totten, M. (2013). Developing ‘Sport for All': Addressing Inequality in Sport. In K. Hylton (Ed.) Sport Development (pp. 37-79). Routledge.

Inoue, Y., & Havard, C. T. (2014). Determinants and consequences of the perceived social impact of a sport event. Journal of Sport Management, 28(3), 295-310.

Jankovic, B. D. (2020). The role of stewards at sports events in the republic of Serbia. Zbornik Radova, 54(1), 353-365.

Javadipour, M. A., & Hakimzadeh, R. (2014). Designing Iran sport for all model. American Journal of Sports Science, 2(3), 56-64.

Jeroh, E. J. (2012). The multi-dimensional relationship between religion and sport. Journal of Physical Education and Sports Management, 3(1), 1-7.

Johnston, M., Naylor, M., & Dickson, G. (2023). Local resident support for hosting a major sport event: The role of perceived personal and community impacts. European Sport Management Quarterly, 23(3), 877-896.

Kaplanidou, K. (2021). Sport events and community development: Resident considerations and community goals. International Journal of Sports Marketing and Sponsorship, 22(1), 53-66.

Kaplanidou, K., Kerwin, S., & Karadakis, K. (2013). Understanding sport event success: exploring perceptions of sport event consumers and event providers. Journal of sport & Tourism, 18(3), 137-159.

Kaplanidou, K., & Gibson, H. J. (2010). Predicting behavioral intentions of active event sport tourists: The case of a small-scale recurring sports event. Journal of Sport & Tourism, 15(2), 163-179.

Kim, A. C. H., Ryu, J., Lee, C., Kim, K. M., & Heo, J. (2021). Sport participation and happiness among older adults: A mediating role of social capital. Journal of Happiness Studies, 22(2), 1623-1641.

Knott, B., Fyall, A., & Jones, I. (2015). The nation branding opportunities provided by a sport mega-event: South Africa and the 2010 FIFA World Cup. Journal of Destination Marketing & Management, 4(1), 46-56.

Lee, S., & Oh, C. O. (2016). Applying the Concept of Sport Affordability to Professional Sporting Events: The Case of the Major League Baseball Games. International Journal of Applied Sports Sciences, 28(1), 9-18

Liu, D. (2016). Social impact of major sports events perceived by host community. International Journal of Sports Marketing & Sponsorship, 17(1), 78-91.

Luna-Cortés, G. (2021). Self-congruity, Destination Brand, and the Use of Social Media. Tourism Analysis, 26(1), 77-81.

Mair, J., & Smith, A. (2022). Events and sustainability: Why making events more sustainable is not enough. In K. Holmes, M. Hughes, J. Mair & J. Carlsen (Eds.), Events and sustainability (pp. 1-17). Routledge.

Martínez-Cevallos, D., Alguacil, M., & Calabuig Moreno, F. (2020). Influence of brand image of a sports event on the recommendation of its participants. Sustainability, 12(12), 5040.

Masterman, G. (2010). Strategic sports event management. Routledge.

McKelvey, S., & Grady, J. (2008). Sponsorship program protection strategies for special sport events: Are event organizers outmaneuvering ambush marketers? Journal of Sport Management, 22(5), 550-586.

Mohammadi, S. (2020). State control and the online contestation of Iranian female spectators and activists. Communication & Sport, 8(4-5), 651-667.

Mosquera-González, M. J., Ríos-de-Deus, M. P., Rego-Agraso, L., Rodicio-García, M. L., & Penado Abilleira, M. (2022). Physical activity of Sport Sciences students during COVID-19 home confinement. Sport in Society, 25(7), 1359-1372.

Myburgh, E., Kruger, M., & Saayman, M. (2019). When sport becomes a way of life–a lifestyle market segmentation approach. Managing Sport and Leisure, 24(1-3), 97-118.

Parandvar, M. (2015). The impact of helding sports events on hosting city, Faculty of Physical Education and Sport Sciences, Razi University, master thesis.

Parra-Camacho, D., Alguacil, M., & Calabuig-Moreno, F. (2020). Perception of the fair social distribution of benefits and costs of a sports event: An analysis of the mediating effect between perceived impacts and future intentions. Sustainability, 12(11), 4413.

Pawlowski, T., Downward, P., & Rasciute, S. (2014). Does national pride from international sporting success contribute to well-being? An international investigation. Sport management review, 17(2), 121-132.

Perić, M., Đurkin, J., & Wise, N. (2016). Leveraging small-scale sport events: Challenges of organising, delivering and managing sustainable outcomes in rural communities, the case of Gorski Kotar, Croatia. Sustainability, 8(12), 1337.

Preuss, H. (2018). A framework for identifying the legacies of a mega sport event. In J. Grix (Ed.) Leveraging Mega-Event Legacies (pp. 29-50). Routledge.

Qian, T. Y. (2022). Watching sports on Twitch? A study of factors influencing continuance intentions to watch Thursday Night Football co-streaming. Sport Management Review, 25(1), 59-80.

Ramchandani, G., Kokolakakis, T., & Coleman, R. (2014). Factors influencing the inspirational effect of major sports events on audience sport participation behaviour. World Leisure Journal, 56(3), 220-235.

Sato, M., Jordan, J. S., Kaplanidou, K., & Funk, D. C. (2014). Determinants of tourists' expenditure at mass participant sport events: a five-year analysis. Current Issues in Tourism, 17(9), 763-771.

Shapiro, S. L., Drayer, J., Dwyer, B., & Morse, A. L. (2009). Punching a ticket to the big dance: A critical analysis of at-large selection into the NCAA Division I men's basketball tournament. Journal of Issues in Intercollegiate Athletics, 2, 46-63.

Shipway, R. (2007). Sustainable legacies for the 2012 Olympic Games. Journal of the Royal Society for the Promotion of Health, 127(3), 119-124.

Sjöblom, M., & Hamari, J. (2017). Why do people watch others play video games? An empirical study on the motivations of Twitch users. Computers in Human Behavior, 75, 985–996.

Solberg, H. A., & Preuss, H. (2007). Major sport events and long-term tourism impacts. Journal of sport Management, 21(2), 213-234.

Sotiriadou, K., & Shilbury, D. (2010). Using grounded theory in sport management research. International journal of sport management and marketing, 8(3-4), 181-202.

Storr, R., Nicholas, L., Robinson, K., & Davies, C. (2022). ‘Game to play?’: Barriers and facilitators to sexuality and gender diverse young people's participation in sport and physical activity. Sport, Education and Society, 27(5), 604-617.

Taks, M., Green, B. C., Misener, L., & Chalip, L. (2018). Sport participation from sport events: why it doesn’t happen? Marketing Intelligence & Planning, 36(2), 185-198.

Thomson, A., Cuskelly, G., Toohey, K., Kennelly, M., Burton, P., & Fredline, L. (2019). Sport event legacy: A systematic quantitative review of literature. Sport management review, 22(3), 295-321.

Weed, M., (2020). The role of the interface of sport and tourism in the response to the COVID-19 pandemic. Journal of Sport & Tourism, 24(2), 79-92.

Wicker, P., & Downward, P. (2019). Positive and negative externalities of sport events: From well-being, pride, and social capital to traffic and crime. In P Downward,B Frick, B Humphreys, T Pawlowski, J Ruseski, & B Soebbing (Eds) The SAGE handbook of sports economics, (pp. 428-438).

Yao, Q., & Schwarz, E. C. (2018). Impacts and implications of an annual major sport event: A host community perspective. Journal of destination marketing & management, 8, 161-169.

Yari, M., Savadi, M., & Saybani, H. R. (2021). A Model of Private Sector Investment Factors with Emphasis on National and International Sporting Events. Strategic Studies on Youth and Sports, 20(51), 273-292.

Downloads

Publicado

20.08.2024

Como Citar

Khosravi , N., Bagheri , H., & Hasaan, A. (2024). Abordagem da teoria fundamentada: revelando novas perspectivas sobre a participação em esportes por meio da realização de eventos no Irã. PODIUM Sport, Leisure and Tourism Review, 13(2), 333–357. https://doi.org/10.5585/podium.v13i2.25634

Edição

Seção

Artigos