A Adoção da Inovação Aberta Dentro da Estratégia de Internacionalização de Empresas Multinacionais de Economias Emergentes

Franciane Freitas Silveira; Fabiano Armellini; Lucas Nobrega Dantas de Aquino; Domingos Antônio Giroletti

doi:10.5585/gep.v3i3.126

Authors

Franciane Freitas Silveira Universidade Nove de Julho - UNINOVE, São Paulo
Fabiano Armellini Escola Politécnica da Universidade de São Paulo – Departamento de Engenharia Mecânica
Lucas Nobrega Dantas de Aquino IDR Technovation Consultoria em Inovação
Domingos Antônio Giroletti Faculdades Pedro Leopoldo – FPL

DOI:

https://doi.org/10.5585/gep.v3i3.126

Keywords:

Open Innovation, R&D Internationalization, Emerging-Market Multinationals.

Abstract

The process of internationalization of enterprises in emergent-economy countries has been intensified due to the increasing relevance of these economies in the global scenario. This fact can be verified by the increase of the FDI (Foreign Direct Investment) flux coming from emerging-market enterprises. In spite of the similarities with traditional enterprises, the literature points that emerging multinational enterprises make use of differentiated strategies to plan the course of action beyond their country borders. From this perspective, this exploratory study analyses the processes of vertical integration and unbundling of companies in this scenario focusing, above all, the current shift in the innovation paradigm known as open innovation. In this sense, this study performs an analysis of the strategy of emergent multinational enterprises, as well as the role of their subsidiaries, in order to comprehend how the dispersion of R&D activities is done throughout their process of internationalization, and more particularly in Brazilian companies. The study shows, by means of comparisons of theoretical works, that open innovation constitutes a competitive advantage for the emergent multinational corporations that adopt it in the strategies of internationalization of R&D activities, but that, apparently, Brazilian enterprises are not taking the full potential out of it.

Author Biographies

Franciane Freitas Silveira, Universidade Nove de Julho - UNINOVE, São Paulo

Doutoranda em Administração pela Universidade de São Paulo - USP; Mestre em Administração pela Faculdade de Administração, Contabilidade e Economia da Universidade de São Paulo - FEA/USP; Professora do Programa de Mestrado Profissional em Administração - Gestão de Projetos daUniversidade Nove de Julho - PMPA-GP/UNINOVE.

Fabiano Armellini, Escola Politécnica da Universidade de São Paulo – Departamento de Engenharia Mecânica

Mestrado em Engenharia Mecânica pela Universidade de São Paulo, Brasil(2006) Pesquisador (doutorando) da Escola Politécnica da Universidade de São Paulo.

Lucas Nobrega Dantas de Aquino, IDR Technovation Consultoria em Inovação

MBA em Gestão do Conhecimento, Tecnologia e Inovação pela Fundação Instituto de Administração, Brasil(2009) Diretor do ALLAGI Engenharia Ltda.

Domingos Antônio Giroletti, Faculdades Pedro Leopoldo – FPL

Domingos Antônio Giroletti Doutor em Antropologia Social pela Universidade Federal do Rio de Janeiro – UFRJ Professor das Faculdades Pedro Leopoldo – FPL

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