An analogy between management and war strategies

Authors

  • Adir Molinari Junior

DOI:

https://doi.org/10.5585/ijsm.v1i1.12

Keywords:

war, business, enterprises practices, strategy

Abstract

It is said that business and economic warfare are both complex and dynamic subjects that are shaped by defined established principles, which ask for practical and well-structured methods in order to reach positive results and success from them. The aim of this article is to outline na analogical reflection on the two subjects above, by means of articulating discussions strategies that were adopted to not only hit the rival companies but also search for competitive advantages in the business market.

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Author Biography

Adir Molinari Junior

Ingeniero Comercial y Licenciado en Ciencias de la Administración de Empresas, Universidad Austral de Chile. Sus áreas de interés comprenden la internacionalización de empresas, la promoción de exportaciones, historia empresarial y desarrollo regional. Sus áreas de interés provienen de su experiencia en el sector privado relacionado a cargos directivos relacionados al sector agrícola y exportador. Profesor Asistente del Departamento de Administración y Economía, Universidad de La Frontera, Temuco, Chile.

Published

29.11.2007

How to Cite

Junior, A. M. (2007). An analogy between management and war strategies. Revista Ibero-Americana De Estratégia, 1(1), 41–46. https://doi.org/10.5585/ijsm.v1i1.12

Issue

Section

Articles