Percepção da qualidade dos serviços de transporte de São Paulo:

uma análise de sentimento da satisfação dos cidadãos em relação aos terminais de ônibus

Autores

DOI:

https://doi.org/10.5585/2024.23392

Palavras-chave:

Cidades Inteligentes e Sustentáveis, Teoria dos Stakeholders, Mobilidade Urbana, Análise de sentimentos, Qualidade do Transporte Urbano

Resumo

Objetivo: Explorar a satisfação dos cidadãos sobre todos os terminais rodoviários (TRs) da cidade de São Paulo, Brasil.

Método: Este estudo realizou análise de sentimentos da percepção dos cidadãos de 32 TRs de São Paulo, composta por 8.371 comentários de usuários no Google Maps.

Originalidade/Relevância: Este estudo destaca o papel da análise de sentimentos como uma ferramenta ideal para a análise de stakeholders no contexto urbano.

Resultados: Primeiro, a análise de sentimentos é uma fonte valiosa para a gestão urbana orientada aos stakeholders. Segundo, a análise de sentimento fornece informações detalhadas sobre a satisfação do cidadão, fornecendo dicas valiosas para os gestores urbanos melhorarem a qualidade do serviço público. Terceiro, as Cidades Inteligentes e Sustentáveis podem fornecer quantidades múltiplas e massivas de dados que todos os tipos de stakeholders urbanos podem usar na tomada de decisão, o que fornece subsídios para realizar a análise de sentimentos. Quarto, a análise de sentimentos é útil para gestores de TRs melhorarem os serviços de TRs com base nos sentimentos do usuário. Finalmente, estudos futuros devem explorar o método classificação de sentimentos na análise de sentimentos dos aspectos críticos desdobrados neste estudo, bem como para explorar a responsividade dos serviços públicos municipais.

Contribuições metodológicas: Este estudo demonstrou que a análise de sentimentos pode ser um método para escrutinar as opiniões e percepções de stakeholders sobre os serviços governamentais municipais

Contribuições aos profissionais: Planejadores urbanos, formuladores de políticas de transporte e gestores urbanos podem usar a análise de sentimentos para promover uma gestão orientada aos stakeholders, que por sua vez promove a democracia e o desempenho urbano.

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Biografia do Autor

Donizete Beck, Insper Instituto de Ensino e Pesquisa / São Paulo, SP

Pesquisador de Pós-Doutoramento. Laboratório de Cidades Arq.Futuro, Insper Instituto de Ensino e Pesquisa

Marco Teixeira, Universidade Nove de Julho (Uninove) / São Paulo, SP

Doutorando. Programa de Pós-Graduação em Administração, Universidade Nove de Julho (Uninove)

Juliana Maróstica, Universidade Nove de Julho (Uninove) / São Paulo, SP

Mestre. Programa de Pós-Graduação em Cidades Inteligentes e Sustentáveis, Universidade Nove de Julho (Uninove)

Marcos Ferasso, Universidade Lusófona / Lisboa, Portugal e Universidade Autónoma de Chile / Santiago, Chile

Professor Assistente, Escola de Ciências Económicas e das Organizações, Universidade Lusófona. Lisboa, Portugal e Pesquisador Associado Grupo de Investigación de Estudios Organizacionales Sostenibles, Universidad Autónoma de Chile. Santiago, Chile. e-mail 2: marcos.ferasso@uautonoma.cl

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11.01.2024

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Beck, D., Teixeira, M., Maróstica, J., & Ferasso, M. (2024). Percepção da qualidade dos serviços de transporte de São Paulo:: uma análise de sentimento da satisfação dos cidadãos em relação aos terminais de ônibus. Revista De Gestão Ambiental E Sustentabilidade, 13(1), e23392. https://doi.org/10.5585/2024.23392

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