Utopia And Dystopia in the Communication: A Brief Discussion on the Ideal Communication Models

Authors

  • Carolina Dantas Figueiredo PPGCOM/UFPE

DOI:

https://doi.org/10.5585/remark.v7i1.864

Keywords:

Comunicação democrática. Comunicação totalitária. Tipo ideal.

Abstract

In this article we purpose to analyze two communication paradigms, the totalitarian and the democratic ones as ideal types. We take the weberian notion of ideal type to identify these paradigms, evaluating them through dystopian or utopian perspective, according to its more common representations.

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Author Biography

Carolina Dantas Figueiredo, PPGCOM/UFPE

Carolina Figueiredo é doutoranda em comunicação pela Universidade Federal de Pernambuco (PPGCOM/UFPE). Mestre em Sociologia.

Published

2009-02-13

How to Cite

Figueiredo, C. D. (2009). Utopia And Dystopia in the Communication: A Brief Discussion on the Ideal Communication Models. ReMark - Revista Brasileira De Marketing, 7(1), 91–98. https://doi.org/10.5585/remark.v7i1.864

Issue

Section

Articles