Análise teórica da transformação digital em ciências sociais aplicadas: uma revisão bibliométrica da literatura

Leandro Celestino; Anderson Antônio de Lima; Thiago de Luca Santana Ribeiro

doi:10.5585/2024.25923

Authors

Leandro Celestino Universidade de São Paulo (USP) - Escola de Comunicações e Artes (ECA) / São Paulo https://orcid.org/0009-0002-5498-3607
Anderson Antônio de Lima Senac University Center / São Paulo https://orcid.org/0000-0001-6014-2922
Thiago de Luca Santana Ribeiro Faculdade de Tecnologia de São Paulo (FATEC) / São Paulo, SP - Brasil https://orcid.org/0000-0003-1638-630X

DOI:

https://doi.org/10.5585/2024.25923

Keywords:

digital transformation, bibliometrics, Applied Social Sciences, theoretical evolution

Abstract

Study Goals: Identify how the knowledge domain of digital transformation emerged and developed within the field of applied social sciences, as well as map the boundaries of knowledge and emerging themes in digital transformation, providing insights for the development of future studies.

Methodology: This is a bibliometric review, conducted through co-citation and bibliographic coupling techniques. Co-citation and coupling maps were created for the 727 articles from the sample collected from the Web of Science (WoS) database, using the VOSviewer software.

Relevance/Originality: The research can be seen as a preliminary effort that enhances our understanding of the formation and evolution of a scientific field. It outlines the current boundaries of knowledge and establishes a foundation for future descriptive and causal investigations.

Main Results: The research allowed for mapping the knowledge domain of digital transformation in the field of applied social sciences through the co-citation map, identifying eight clusters. Similarly, eight clusters were also mapped in the bibliographic coupling analysis.

Theoretical/Methodological Contributions: Our contributions stem from two groups: descriptive results and graphical mappings. Descriptive results included the evolution of papers by year, publications by author, and publications by journal, revealing the frequencies related to the theme over time. Graphical mappings were divided into co-citation analysis maps and bibliographic coupling maps. Among our main results, we identified 8 clusters of theoretical bases (co-citation) and 8 clusters of theoretical boundaries (bibliographic coupling).

Social Contributions: The study enables managers to identify barriers and challenges in implementing digital transformation processes, as well as recognize strategic benefits related to increased competitiveness and enhanced customer value perception.

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Author Biographies

Leandro Celestino, Universidade de São Paulo (USP) - Escola de Comunicações e Artes (ECA) / São Paulo

MBA in Digital Transformation Management. University of São Paulo – ECA USP. São Paulo, SP – Brazil.

Anderson Antônio de Lima, Senac University Center / São Paulo

Doutor em Administração de Empresas, Professor de ensino superior - FATEC - Faculdade de Tecnologia From São Paulo and the Senac University Center. Post-graduating in Special Education and Technological Innovation (CECIERJ _UFRRJ) and Post-graduating in Technological Education (Federal Institute - IF and Paula Souza Center). Senac University Center – Senac. São Paulo, SP – Brazil.

Thiago de Luca Santana Ribeiro, Faculdade de Tecnologia de São Paulo (FATEC) / São Paulo, SP - Brasil

Doutor em Administração de Empresas, Doutor em Administração pela Universidade Nove de Julho (2022). Mestre em Administração pela Universidade Nove de julho (2018). Especialista em Logística e Supply Chain (MBA) pela Faculdade Metropolitana Unidada (2016). Graduado em Administração pela Faculdade São Sebastião (2014). Atualmente é professor permanente de Gestão e Negócios da Faculdade de Tecnologia do Estado de São Paulo (FATEC) e consultor de dados e Business Intelligence da empresa Mkt4edu. É autor do livro "Administração sob a Ótica dos concursos" (2016) Faculdade de Tecnologia de São Paulo – Fatec. São Paulo, SP – Brasil

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