Análise teórica da transformação digital em ciências sociais aplicadas: uma revisão bibliométrica da literatura
DOI:
https://doi.org/10.5585/2024.25923Palavras-chave:
transformação digital, bibliometria, Ciências Sociais Aplicadas, evolução teóricaResumo
Objetivo do estudo: Identificar como o domínio de conhecimento da temática transformação digital emergiu e se desenvolveu dentro das áreas de ciências sociais aplicadas, como também mapear as fronteiras do conhecimento e os temas emergentes de transformação digital, possibilitando insights para o desenvolvimento de estudos futuros.
Metodologia: Trata-se de uma revisão bibliométrica, realizada por meio de técnicas de cocitação e pareamento bibliográfico, foram elaborados os mapas de cocitação e pareamento dos 727 artigos da amostra que foram coletados na base de dados Web of Science (WoS), os mapas foram elaborados por meio da utilização do software VOSviewer.
Relevância/originalidade: A pesquisa pode ser vista como um esforço preliminar que amplia nossa compreensão sobre a formação e evolução de um campo científico. Ela delineia as fronteiras atuais do conhecimento e estabelece uma base para futuras investigações descritivas e causais.
Principais resultados: A pesquisa realizada possibilitou mapear por meio do mapa de cocitação o domínio de conhecimento sobre transformação digital no campo de ciências sociais aplicadas, foram identificados oito Clusters, com relação ao pareamento bibliográfico também foram mapeados oito Clusters.
Contribuições teóricas/metodológicas: Nossas contribuições têm origem em dois grupos: resultados descritivos e mapeamentos gráficos. Nossos resultados descritivos incluíram evolução de trabalhos por ano, publicações por autor e publicações por periódico, revelando as frequências relacionadas à temática ao longo dos anos. Nossos mapeamentos gráficos foram divididos em mapa de análise de cocitação e mapa de acoplamento bibliográfico. Entre nossos principais resultados, identificamos 8 Clusters de bases-teóricas (cocitação) e 8 Clusters de fronteiras-teóricas (acoplamento bibliográfico).
Contribuições sociais: O estudo possibilita que os gestores identifiquem barreiras e desafios na implantação de processos de transformação digital, como também percebam benefícios estratégicos no que se refere ao aumento da competitividade da empresa e na percepção do valor dos clientes.
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Copyright (c) 2024 Leandro Celestino, Anderson Antônio de Lima, Thiago de Luca Santana Ribeiro
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