Análisis teórico de la transformación digital en ciencias sociales aplicadas: una revisión bibliométrica de la literatura

Autores/as

DOI:

https://doi.org/10.5585/2024.25923

Palabras clave:

transformación digital, bibliometría, Ciencias Sociales Aplicadas, evolución teórica

Resumen

Objetivo del Estudio: Identificar cómo emergió y se desarrolló el dominio del conocimiento sobre la transformación digital dentro del campo de las ciencias sociales aplicadas, así como mapear los límites del conocimiento y los temas emergentes en la transformación digital, proporcionando perspectivas para el desarrollo de futuros estudios.

Metodología: Se trata de una revisión bibliométrica, realizada mediante técnicas de cocitación y acoplamiento bibliográfico. Se crearon mapas de cocitación y de acoplamiento para los 727 artículos de la muestra recogida de la base de datos Web of Science (WoS), utilizando el software VOSviewer.

Relevancia/Originalidad: La investigación puede verse como un esfuerzo preliminar que mejora nuestra comprensión de la formación y evolución de un campo científico. Delimita los límites actuales del conocimiento y establece una base para futuras investigaciones descriptivas y causales.

Principales Resultados: La investigación permitió mapear el dominio del conocimiento sobre la transformación digital en el campo de las ciencias sociales aplicadas a través del mapa de cocitación, identificando ocho clústeres. De manera similar, se mapearon ocho clústeres en el análisis de acoplamiento bibliográfico.

Contribuciones Teóricas/Metodológicas: Nuestras contribuciones provienen de dos grupos: resultados descriptivos y mapeos gráficos. Los resultados descriptivos incluyeron la evolución de los artículos por año, publicaciones por autor y publicaciones por revista, revelando las frecuencias relacionadas con el tema a lo largo del tiempo. Los mapeos gráficos se dividieron en mapas de análisis de cocitación y mapas de acoplamiento bibliográfico. Entre nuestros principales resultados, identificamos 8 clústeres de bases teóricas (cocitación) y 8 clústeres de límites teóricos (acoplamiento bibliográfico).

Contribuciones Sociales: El estudio permite a los gestores identificar barreras y desafíos en la implementación de procesos de transformación digital, así como reconocer beneficios estratégicos relacionados con una mayor competitividad y una percepción mejorada del valor para el cliente.

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Biografía del autor/a

Leandro Celestino, Universidade de São Paulo (USP) - Escola de Comunicações e Artes (ECA) / São Paulo, SP - Brasil

MBA em Gestão da Transformação Digital.  Universidade de São Paulo – ECA USP. São Paulo, SP – Brasil

Anderson Antônio de Lima, Centro Universitário Senac / São Paulo, SP - Brasil

Doutor em Administração de Empresas, Professor de ensino superior - FATEC - Faculdade de Tecnologia de São Paulo e do Centro Universitário Senac. Pós-graduando em Educação Especial e Inovação Tecnológica (CECIERJ _UFRRJ) e Pós-graduando em Educação Tecnológica (Instituto Federal - IF e Centro Paula Souza). Centro Universitário Senac – Senac. São Paulo, SP – Brasil.

Thiago de Luca Santana Ribeiro, Faculdade de Tecnologia de São Paulo (FATEC) / São Paulo, SP - Brasil

Doutor em Administração pela Universidade Nove de Julho (2022). Mestre em Administração pela Universidade Nove de julho (2018). Especialista em Logística e Supply Chain (MBA) pela Faculdade Metropolitana Unidada (2016). Graduado em Administração pela Faculdade São Sebastião (2014). Atualmente é professor permanente de Gestão e Negócios da Faculdade de Tecnologia do Estado de São Paulo (FATEC) e consultor de dados e Business Intelligence da empresa Mkt4edu. É autor do livro "Administração sob a Ótica dos concursos" (2016).É pesquisador com dezenas de artigos publicados em congressos e periódicos nacionais e internacionais, tendo como foco principal de pesquisa a Cocriação de Valor. Suas pesquisas são publicados nos campos da Gestão, Negócios, Logistica e Turismo. É revisor dos periódicos: The Botton Line; Future Studies Research Journal; International Journal of Innovation; REMARK - Revista BRasileira de Marketing; RBTUR - Revista BRasileira de Pesquisa em Turismo; Revista Ibero-Americana de Estratégia, PODIUM: Sport, Leisure and Tourism Review, Revista de Governança Corporativa; Revista da Micro e Pequena Empresa; e Revista Ciências Administrativas. Tambem é revisor dos congressos: ENANPAD; 3ES; SEMEAD; SINGEP e FATECLOG.

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Publicado

2024-11-01

Cómo citar

Celestino, L., Lima, A. A. de, & Ribeiro, T. de L. S. (2024). Análisis teórico de la transformación digital en ciencias sociales aplicadas: una revisión bibliométrica de la literatura. Revista Ibero-Americana De Estratégia, 23(3), e25923. https://doi.org/10.5585/2024.25923

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