Alineación estratégica en negocios basados en proyectos: revisión de la literatura
DOI:
https://doi.org/10.5585/riae.v20i1.17902Palabras clave:
Negocio basado en proyectos, Alineación estratégica, Gestión de proyectos, Revisión sistemática de la literatura.Resumen
Objetivo: Esta revisión de la literatura buscó comprender las conexiones teórico-empíricas de la alineación estratégica en negocios basados en proyectos (NBP).
Metodología: Para ello se realiza una revisión sistemática, con búsquedas en bases de datos científicas (Web of Science y Scopus) y aplicación de la técnica de bola de nieve para identificar los trabajos más relevantes sobre el tema. Las cadenas adoptadas en las búsquedas se elaboraron a partir de las palabras clave: negocios basados en proyectos, organizaciones basadas en proyectos y estrategia. Se aplicaron filtros en cuanto al área de investigación, el tipo de archivos y el idioma. Los trabajos obtenidos pasaron inicialmente por las estrategias de selección: eliminación de duplicados, lectura de títulos, resúmenes y evaluación de la calidad. Tras estos pasos, se analizaron 20 artículos de forma descriptiva y exploratoria utilizando el software VOSviewer, Biblioshiny y MS Excel.
Originalidad: el artículo llenó un vacío en cuanto a la alineación estratégica en el contexto de negocios basados en proyectos, un concepto emergente y poco discutido en la literatura.
Resultados principales: Los resultados demuestran una influencia mutua entre la alineación estratégica y la gestión de proyectos. Se encontró que el primero ayuda a las organizaciones a enfocar sus esfuerzos en proyectos oportunos, mientras que el segundo les ayuda a alcanzar sus metas estratégicas. También se identificaron en la literatura cuatro enfoques de investigación relacionados con la alineación estratégica en NBP: gestión de proyectos y estrategia organizacional; interacción entre actores en la formación de estrategias; gestión de programas, carteras y gobernanza; oficina de gestión de proyectos y diseño organizacional.
Contribución: La contribución del trabajo consiste en presentar un conjunto de propuestas que sistematizan los hallazgos de los artículos y dilucidan formas para la formación de una agenda de investigación.
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Derechos de autor 2021 Jéssica Vivianne da Cunha Silva de Brito, Josué Vitor de Medeiros Júnior

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