Un juego para enseñar y aplicar el design thinking en la innovación
DOI:
https://doi.org/10.5585/iji.v9i3.20286Palabras clave:
Innovación, Design, Design thinking, Juego.Resumen
Objetivo: Desarrollar y aplicar un juego para facilitar el uso del Design Thinking para la innovación.
Método: La construcción del juego se basó en la Teoría del Constructivismo. El juego se desarrolló siguiendo los pasos de: (i) comprender al público objetivo y el contexto; (ii) definición de objetivos de aprendizaje; (iii) estructurar la experiencia; (iv) identificación de recursos y aplicación de elementos de gamificación; (v) evaluación.
Originalidad / Relevancia: El Design Thinking surge como una alternativa para mejorar el proceso de innovación en las empresas. Para facilitar este proceso de innovación, este trabajo presenta un juego, a través de su desarrollo y aplicación, basado en los principios y etapas del Design Thinking, enfocándose en las dificultades de su implementación.
Resultados: el juego proporciona un pasaje iterativo a través de todas las etapas del Design Thinking, brindando una visión holística del proceso, comenzando con una comprensión profunda del problema y llegando a una solución de Design.
Contribuciones sociales / de gestión: Los resultados de la aplicación del juego han demostrado su potencial para: (i) facilitar el trabajo en equipo, evitar discusiones negativas y proporcionar una participación activa de todos los estudiantes; (ii) conducir a la generación de conocimientos de una manera comprensible, dejando clara la diferencia entre conocimientos e ideas; (iii) simplificar el uso de métodos y técnicas inspiradoras (como Persona, Empathy Map y Napkin Pitch); (iv) desarrollar la confianza creativa; (v) proporcionar un entorno de aprendizaje agradable y motivador para el trabajo multidisciplinario colaborativo.
Contribuciones teóricas / metodológicas: El juego proporciona un método para construir juegos serios y el juego como método de aplicación del Design Thinking para la innovación.
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Derechos de autor 2021 Ana Paula Kloeckner, Jonatas Ost Scherer, José Luís Duarte Ribeiro
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